When you have a printing job to do and have the option of choosing between digital and screen printing, what factors do you need to take into consideration to decide the method to use?
Compared to screen printing, digital printing is relatively new and people outside the printing profession might be tempted to assume that it is superior to the “old school” way of printing. The facts available however indicate otherwise. Below, we show the scenarios where screen printing stands head and shoulders above digital printing.
For bulk prints
One of the biggest advantages of screen printing is that is very affordable and is really the method to use when you have a bulk order. While the initial set up could be expensive, this initial cost is more than covered for when you produce items in bulk. This is the why you’ll find institutions such as schools and religious organizations contracting screen printers for the printing of T-shirts and other products.
Screen printing is also very versatile. For starters, you can do screen printing on the entire range of fabrics including cotton, polyester, bamboo and nylon among others. Digital printing on the other hand can only be used on fabrics that are 100% cotton or those that are made of polyester but which do not need an under base. The versatility of screen printing extends to the surfaces on which it is found useful. It does not matter what how the surface is shaped – screen printing will be useful on flat as well as round surfaces and on the most varying range of textures, from signs to T-shirts, mugs and textured surfaces. Digital printing, on the other hand, can only be done on flat surfaces. Take for instance one of our latest customers Cda Window Cleaning, the company had a little of both done. Versatility is everything when done correctly.
While the processes involved in screen printing are labor-intensive and slower than those used in digital printing, the results of screen printing are certainly superior. Screen printing uses heavy and thick inks which, once printed on a product, tend to stick better than the inks used digitally. The thick inks not only adhere better on the surface they are printed on but they also tend to last longer and are unlikely to fade quickly. Durability is of special importance to people who are carrying ad messages – you want to be confident that the signage you create will withstand exposure to the sun without fading. While digital printing is faster than screen printing, screen printing is still the way to go for long term and bulk project and will be found useful by anybody running an ad campaign.